FOX Creative University

education

Connecting Creativity and Education

Work

From the Client

We are one department within FOX Sports that has a unique program called Fox Sports Creative University. Our program is designed to give university students real world marketing and advertising experience through a competition-style class delivered once a semester across the US.

We need help defining our brand and developing strong awareness of the program throughout the country. We want a website that reflects a professional yet hip style making it easy for students, universities, and press to get the information they need anywhere any time. The website should be easy to manage and update and simple. We want people to get to the site and think ‘wow, this looks really cool.’

Our Approach

    • 1 2 We need help defining our brand and developing strong awareness of the program. POI
      • "We need help defining our brand and developing strong awareness of the program."

      • 1 A series of creative banners and social media skins to share with program participants
      • 2 A new logo integrating the FOX Sports brand
    • 1 2 Reflects a professional yet hip style. POI
      • "Reflects a professional yet hip style."

      • 1 A grid style design with school logos, videos, and twitter quotes that shift dynamically through sorting
      • 2 Custom subpage designs linking the schools to their individual brands without losing the FOX feel
    • 1 2 Easy for students, universities, and press to get the information they need anywhere any time. POI
      • "Easy for students, universities, and press to get the information they need anywhere any time."

      • 1 Social media sharing and commenting
      • 2 Responsive web design

Clients